WK Kelog CEO Gary Pilnik’s cost of eating grains for dinner has so far won over consumers who are feeling stress of grocery prices.
Pilenic purchased grains for dinner to save money on groceries in an appearance on February 21 by CNBC. On 21 February, he was answering a question as to how high food prices are and more than 11% disposable consumer income goes towards buying it, which is available according to the most recent data of the Department of Agriculture. A clip of the interview is making online rounds and what the disgruntled in the form of pilot in the proposal of the pilot.
The CEO of the grain company said, “The grain category has always been quite cheap and it is a great destination when consumers are under pressure.”
“If you think about the cost of grain for a family, what they can do otherwise, it’s going to be very cheap,” he said. “We talk about making sure that we have the right pack at the right price at the right place. Therefore, having a different size pack will be a different price point, which will take some pressure from the consumer while shopping. So, they are some things we are doing. But, in general, the grain category is a place that a lot of people can come because the price of grain bowls with milk and fruit is less than a dollar. So you can imagine why a consumer can find under pressure is a good place to go. ,
As this part of the interview revolves online, social media users exploded in the pilic to suggest what they think they would never regularly.
“Greedflation is forcing families to make options like eating grains for dinner to save money. Calog’s CEOs are bragging about it, while they show heavy climb in corporate profits that help create problems in the first place. F-this sh-, “a critic posted on x.
As of September 2023, according to a filing with SEC, the annual salary of the pillik is more than $ 1 million plus $ 4.4 million. The company reported $ 651 million in net sales till 30 December at the end of the previous quarter.
“Meanwhile, he is eating in 5 star restaurants every night and when he does not, his personal chef cooks him dinner.” absolutely disgusting. Eat The. Rich, “a person commented on an Instagram post of the clip.
“People: We do not have dinner, we are dying of hunger. CEO: Just eat grains.
“I am sorry, but who and which CEO will also be confident to say something like this?” I am 30 something and not nutrition for dinner. Low income is nothing versus nothing, ”another person wrote under YouTube video.
WK Kellogg did not immediately respond to the remarks request.
What broadcast in a full CNBC interview, the pilic was asked about the “ability” for its cost-cut solution for “wrongly land”.
“It’s really getting down well,” he replied. “More than 25% of our consumption is beyond breakfast opportunity. There is a lot in dinner and this opportunity is increasing. Grain for dinner is something that is probably more on trend now and we will expect the consumer under pressure. ,
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